How Does the Trust Work?

Legal Structure of the Trust

The Trust benefits solely the Previously Disadvantaged Individuals, their children and dependants.
The Land of Hope Trademark and Brand Equity belong 50% to The Trust and 50% to Radford Dale (the latter being the production partner and financer of the wines, operating under an independently-audited memorandum of agreement).
The board of trustees is comprised of 1 PDI employee, 2 Directors of Radford Dale (including one further PDI), and an independent Chairwoman in the person of Cathy Van Zyl, MW.

From start to finish, all the PDI employees are involved in making the wine, bottling, branding, selling and shipping it.

When it comes to the production of the Winery of Good Hope range, they are involved in every aspect.

The easiest way to support the Trust? Order the wines!

Beneficiaries submit their distribution requests in November for the following school year
Trustees meet in December to review all requests
Trustees allocate distributions, taking budget into consideration
At least 3 trustees must approve each request
Invoices are submitted and reviewed against approved allocations before payment is made.

School and Tuition fees

Aftercare

Uniforms

Stationery

Sport & Development Skills

Transport (in rural areas)

Speech therapy and remedial support

The trust has also assisted with funding for medical emergencies and housing support